Tuesday, May 23, 2000

Student store a lesson for young entrepreneurs

By Sue Kiesewetter
Enquirer Contributor

        UNION TOWNSHIP — When Lady Bug Windsocks opened for business, there were eight windsocks in stock.

        Ten minutes later, all but one of the $4 red-and-black socks had been sold.

        The shop was one of 50 student-run businesses crowded into Adena Elementary School's cafeteria last week for Market Madness 2000, the school's first project under the Student Enterprise Program — STEP — developed by the University of Cincinnati's Center for Economic Education.

        The stores sold jewelry to ice cream, cotton candy to stick-on tattoos — even hand-drawn portraits. At Stuff on a Stick, fourth-graders Nikki Ford and Casey Herrick put grapes, cubed cheese and strawberries on skewers and sold them for $2.

        The fair culminated a monthlong unit on economics for 15 third- through sixth-grade classes. It turned the kids into entrepreneurs, worried about inventory, manufacturing and marketing.

        “We use a whole lot of curriculum and tie it together with economics,” said Darryl Berry, assistant principal. “We're ... turning (lessons) into practical skill applications.”

        Students earned “Adena Bucks” which bought products at other stores.


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- Student store a lesson for young entrepreneurs
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