Tuesday, April 18, 2000

WCET tops 'Action Auction' goal




BY John Kiesewetter
The Cincinnati Enquirer

        WCET-TV's Action Auction more than made up for the March pledge drive shortfall, collecting almost $1.15 million by close at 12:15 a.m. Sunday.

        The $1,149,702 raised was the most from the 10-day home shopping telethon since the record $1,238,860 set in 1993.

        And it was the 10th time in 12 years Channel 48 has broken the $1 million barrier.

        The 33rd annual campaign, chaired by Mike Buhr of Lakeside Park, surpassed the $1,060,000 goal by $89,702.

        That more than covers the $65,000 shortfall from the 21-day March pledge drive, when the station only raised $218,000.

        The auction provides about one-sixth of the station's income.

        WMKV-FM news: Nonprofit WMKV-FM (89.3) dedicates the Ed Dooley Music Collection and the Morden Grant Music Library at 11 a.m. today at the station at Maple Knoll Village, 11100 Springfield Pike, Springdale.

        The family of Mr. Dooley, a retired Channel 5 engineer and radio historian, donated part of his archives and equipment to WMKV-FM after his death in 1998. His show, The World of the Theatre Pipe Organ, continues to air at 8 p.m. Sunday and 7 p.m. Wednesday on WMKV-FM.

        Mr. Grant, a retired Procter & Gamble executive living at Maple Knoll, is a WMKV-FM volunteer who hosts a show at 10 a.m. Fridays.

        WMKV-FM, licensed to South western Ohio Seniors Services Inc., celebrates its fifth anniversary on May 16.

        Taxing matter: Monday's income tax deadline reminded me of how Red Skelton said he got even with the IRS, which required him to file a quarterly income tax estimate.

        “Every year, on the estimated tax, I send it in — but I don't sign it,” he told me during a 1992 Cincinnati visit.

        “I figure if I've got to guess what I'm making, let them guess who's making it.”

        Angels needed: The NAACP is asking members to support CBS' low-rated City of Angels, which will be bumped the next three weeks from its 8 p.m. Wednesday time slot (Channels 12, 7).

        Blair Underwood, Vivica A. Fox and Michael Warren star in the hospital series, one of the few dramas on the major networks with a predominantly African-American cast.

        CBS will air a movie this week, a David Copperfield magic show on April 26, and the 35th Annual Academy of Country Music Awards on May 3, the first Wednesday of sweeps month, in the time period.

        According to the NAACP, half of the show's writers are African-American and more than half of the off-camera crew is African-American.

        City of Angels, created by NYPD Blue director Paris Barclay and Steven Bochco, was created before NAACP President Kweisi Mfume blasted the networks last summer for their lack of minorities in new fall shows. His campaign has resulted in the major networks agreeing to increase op portunities for people of color in front of and behind the camera.

        Earlier this month, CBS appointed Josie Thomas, a news division vice president, to the new position of senior vice president for diversity.

        Letters of support for City of Angels should be sent to CBS President Leslie Moonves or CBS Entertainment President Nancy Tellum, 7800 Beverly Blvd., Los Angeles, CA 90036.

        Copies may be sent to Mr. Bochco and Mr. Paris at Steven Bochco Productions, 10201 W. Pico Blvd., Los Angeles, CA 90035.

        McCartney movie: Elizabeth Mitchell (Frequency, Gia) stars as Linda Eastman McCartney, the Rolling Stone photographer who fell in love with Beatle Paul McCartney, in CBS' Linda McCartney Story May 21 (9 p.m., Channels 12, 7).

        Gary Bakewell, the London-based actor who played Mr. McCartney in Backbeat, has the same role in CBS' movie. George Segal (Just Shoot Me) plays her father.

        More reruns: Because of the Summer Olympics on NBC, the fall TV season will be delayed two weeks, until Oct. 2. Expect to see lots of prime-time reruns opposite the summer games Sept. 15-Oct. 1. Some shows may not start the season until November because of the October baseball playoffs.

        Radio highlight: Collin Raye performs listeners' requests on Country Music Tonight from 11 p.m. to 12:30 a.m. on WUBE-FM (105.1). A toll-free request number will be broadcast during the show, broadcast nationally by 55 stations.

       



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